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Jinders: Singapore's Leading Indian Fashion & Bridal Shop

During the COVID-19 crisis, CEO Soniyah Sidhu and her friends from Singapore American School initiated a food bank to support migrant workers in Little India with home-cooked meals, essentials, and financial aid. Their small act of kindness grew into a meaningful community effort, helping both workers and small businesses survive the challenging times. This heartfelt journey highlights the power of compassion and the resilience of local businesses, reminding us that even the smallest gestures can make a lasting impact.

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 Jinders Singapore

Written by CEO Soniyah Sidhu.

This Diwali, I stepped out of my comfort zone with a stunning digital kaftan for a cozy family evening—and it was a total hit! Meanwhile, my mom dazzled in her breathtaking Farah Talib Aziz ensemble. Now, the big question: Should I add more kaftans to my wardrobe? Yay or nay?

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